Welcome!

My name is Fiona Doyle, I am a UX/UI Designer based in San Francisco. I love to help people through problem-solving and I am passionate about learning about human behavior.

WOW Kids Playground

Website Redesign for B2C

Client project that details the website redesign as part of a cross-functional team. This project includes optimization of information architecture, navigation, and redesigning key UI elements.

Senior Park

Website Redesign for B2B

Client project on streamlining Senior home placement for Senior Care Agents and Care Home Facilities. This project includes user research, implemented usability testing, and employed UI design principles to enhance the overall user experience.

Cranial Facial Release

Website Redesign for B2C

Client project that outlines the process of enhancing a chiropractor’s website through a comprehensive approach that included information architecture, UI elements redesign, and extensive research as part of a cross-functional team.

Collaborative group project on evaluating the effectiveness of searching for friendship within the Bumble BFF feature. Included within this project are user research, user testing with a developed onboarding process to improve user experience.

Bumble BFF

Conceptual Project for B2C